Alternative to a saturated call center
A clinic call center has a ceiling: with four lines, the fifth call waits. The phone is synchronous, an agent can only handle one call at a time, and a good share of those calls are obvious questions that eat minutes. WhatsApp breaks that ceiling. Kura answers the repetitive instantly, and for what needs a person, your team handles several conversations at once asynchronously instead of one blocking call. It does not replace your team: it multiplies its capacity and removes the wait queue.
The patient writes and gets an instant reply from the agent, with no hold music or "all our lines are busy".
A phone agent handles one call at a time. On WhatsApp they handle several conversations in parallel without losing the thread.
Hours, location, prices, insurers, preparation: obvious questions are answered by the agent, not a person on the phone.
A campaign or a high-demand Monday no longer saturates the switchboard. The channel absorbs the peak and escalates only what is needed.
700+
Daily conversations handled by a single person in a 10-site group
97%
Conversations closed without team intervention
0
Calls on hold: WhatsApp care is asynchronous
The phone is synchronous and blocking: one line, one call, one agent, until they hang up. Adding lines means adding people, and even so peaks create a queue. It also leaves no trace: what was said is lost, and the next person to help that patient starts from scratch. It is the wrong model for the volume of repetitive questions a clinic receives.
Changing the channel changes the economics of patient care.
On a call, the agent is blocked even while the patient hesitates or looks something up. On WhatsApp, while one patient thinks, the agent moves on with others. The patient, in turn, does not have to stay glued to the phone: they reply when they can. The result is more queries resolved per person and a wait that disappears.
There is no need to set up a new call center or change number. Kura manages your official number through the WhatsApp Business API and your team works from a single inbox. The patient still sees your clinic's brand.
WhatsApp does not eliminate the phone, it decongests it. By moving the bulk of repetitive queries to WhatsApp, the lines are free for patients who genuinely need to call. The switchboard stops being saturated precisely because most tasks no longer go through it.
Operations change with the type of clinic. These are the flows with the biggest impact for each profile.
Recall reminders, treatment confirmations, treatment plans signed over chat, and recovery of patients who never finished their plan.
Lead capture from ads, prequalification, follow-up session scheduling, and seasonal package promotion.
Multi-session series, daily reminders when needed, exercise follow-up, and clean closure when the patient finishes.
Vaccination notices, recall reminders, pet pick-ups, and proactive messages when the next dose is due.
Discreet confirmations, cancellations with notice, between-session follow-up, and routing to the professional when needed.
Routing by specialty, location and priority. Every conversation lands at the right team without passing through reception three times.
No. WhatsApp decongests the phone by absorbing repetitive queries. The lines are free for those who genuinely need to call, and the switchboard stops being saturated.
Far more than calls, because care is asynchronous and the AI closes the repetitive. In a 10-site group, a single person handles more than 700 conversations a day with Kura.
No. It removes the queue and the repetitive, and lets your team handle the cases that need judgement asynchronously. It multiplies their capacity rather than replacing them.
Yes. A campaign or a high-demand day is absorbed by the channel without creating a queue, because the agent replies instantly and only escalates to a person what needs it.
Yes. Kura manages your official number through the WhatsApp Business API. There is no new infrastructure to set up and no number change.
Yes. Unlike the phone, every conversation is logged and linked to the patient record, so any team member resumes the case with full context.
AI virtual reception
AI virtual reception for clinics: appointment handling on WhatsApp, 24/7 coverage, a shared team inbox and human escalation when judgement is needed.
WhatsApp automation for clinics
Automate WhatsApp in clinics with AI: reminders, confirmations, appointments, NPS and escalation to the team when human judgement is required. GDPR and official API.
AI agent for clinics
AI agent for clinics and healthcare groups: handles patients on WhatsApp, books appointments, automates follow-ups and escalates to the team when human judgement is required.
WhatsApp chatbot for clinics
AI-powered WhatsApp chatbot for clinics: answers patient questions, books appointments, confirms, reschedules and escalates to your team when human judgement is required.
If your call center lives saturated and patients wait on the line, book a demo. We review your current call volume and see what the agent would resolve and how much capacity your team would gain.
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